BOYA was established in 2012 during the rapid growth of smartphones, mobile internet, and digital content creation. According to the company, the brand was founded by three entrepreneurs who recognised the increasing demand for accessible, high-quality recording equipment as video production became more widespread.1

Initially, BOYA focused on producing affordable microphones compatible with DSLRs, smartphones, and camcorders. As YouTube, livestreaming, podcasting, and short-form video platforms expanded globally, BOYA broadened its portfolio to include wireless microphone systems, USB microphones, and professional recording equipment.

Today, BOYA distributes products in more than 150 countries and regions, serving over 30 million users worldwide through thousands of retail outlets and online marketplaces. The company also reports having more than 200 R&D personnel and over 400 acoustic innovation patents.1

BOYA describes its guiding principles as:

• Vision: Enrich life and explore the wonderful world.
• Mission: Inspire innovation for the next generation of creators.
• Core Values:
• User-centred design
• Innovation
• Pursuit of excellence
• Professional yet accessible products
• Practical and stylish solutions

Its goal is to simplify audio recording while maintaining reliable sound quality across a wide range of applications.1

BOYA manufactures audio equipment across several categories.

Wireless Microphones

Designed for creators using smartphones, cameras, tablets, and computers. Examples include:

• BOYAMIC series
• BOYA Mini series
• BOYA Magic
• BY-V series
• BY-WM series

These products often include:

• 2.4 GHz wireless transmission
• AI noise cancellation (newer models)
• USB-C and Lightning compatibility
• Rechargeable charging cases
• Long-distance transmission

Lavalier (Clip-on) Microphones

One of BOYA’s best-known categories. Popular models include:

• BY-M1
• BY-M1 Pro
• BY-M2
• BY-M3

These microphones are commonly used for interviews, online teaching, presentations, video production, and vlogging.

USB Microphones

Designed primarily for podcasting, streaming, gaming, online meetings, and voice-over recording. Many support plug-and-play connectivity for Windows, macOS, and mobile devices.

Shotgun Microphones

Directional microphones for filmmaking, documentary production, outdoor recording, and news gathering. Popular examples include the BY-MM series.

Studio & Condenser Microphones

Designed for music recording, home studios, vocal recording, and broadcasting.

Conference Microphones

Used in corporate meetings, video conferencing, educational institutions, and government and public-sector environments.

Audio Recorders

BOYA also develops portable multi-track audio recorders for professional audio capture.1

Notable developments in BOYA’s history include:

2012
* BOYA brand established.

2013
* Released the BY-M1 lavalier microphone, which became one of the company’s most recognisable products.
* Introduced one of the earliest 2.4 GHz wireless microphones with intercom capability.

2015
* Opened its first dedicated acoustic laboratory.
* Partnered with Best Buy for international market expansion.

2018
* Released the BY-MM1 on-camera microphone, which surpassed one million units sold.
* Introduced portable receivers supporting USB-C and Lightning devices.

2019
* Released wireless microphone systems featuring charging-case designs.
* Received a Red Dot Design Award.

2020
* Introduced the BY-AM6 professional six-track recorder.

2021
* Reported cumulative sales exceeding 30 million products.

2022–2024
* Won additional international design awards, including Red Dot, iF Design Award, Golden Pin Design Award, and Muse Design Award.

2025
* Introduced AI-powered wireless microphone products such as the BOYA Magic and BOYAMIC 2.1

BOYA products have received several international design recognitions, including:

• Red Dot Design Award
• iF Design Award
• Golden Pin Design Award
• Muse Design Award

These awards have recognised various wireless microphone and audio product designs.1

BOYA products are commonly used by:

• YouTubers
• TikTok creators
• Podcasters
• Filmmakers
• Journalists
• Broadcasters
• Educators
• Corporate professionals
• Musicians
• Livestreamers
• Online instructors

BOYA is widely recognised as a value-oriented audio brand, positioned between entry-level consumer microphones and higher-end professional systems. Its products are often chosen for offering a balance of affordability, ease of use, and broad compatibility with smartphones, cameras, and computers. While it competes with premium brands in certain categories, it is especially popular among creators seeking accessible recording equipment.1

According to BOYA, the company has:

• Over 30 million users worldwide
• Distribution in 150+ countries and regions
• Products available through 6,000+ retail stores
• More than 200 research and development personnel
• Over 400 acoustic innovation patents1

Some of BOYA’s best-known product lines include:

• BY-M1
• BY-MM1
• BY-WM3
• BY-WM4
• BY-WM8
• BOYAMIC
• BOYAMIC 2
• BOYA Mini
• BOYA Magic
• BY-AM6

These products cover applications ranging from smartphone vlogging and podcasting to filmmaking and professional interviews.1

• Lavalier microphone
• Shotgun microphone
• USB microphone
• Wireless microphone system
• Podcasting
• Content creation
• Mobile journalism (MoJo)

1. About US – BOYA