DriedFoodSG is a Singapore-based supplier and retailer specializing in dried foods and grocery items. Operating out of the Pasir Panjang Wholesale Centre, the brand offers a wide array of shelf-stable products including dried fruits, nuts, seeds, mushrooms, dried seafood, spices, beans, vegetables, snacks, and cooking ingredients. The company serves both individual consumers and commercial food-service clients. 1

The business operates under the legal entity DRIED FOOD SG PTE. LTD., which was incorporated on 21 July 2021. While public records confirm the current corporate structure, detailed information regarding founders, ownership history, and manufacturing facilities is not widely published, suggesting it functions as a relatively small or private enterprise.

The company is registered as an exempt private company limited by shares. Its registered address is 16 Wholesale Centre, #01-88, Pasir Panjang Wholesale Centre, Singapore 110016. The primary registered business activity is wholesale grocery trading, with online marketplace sales listed as a secondary activity. 3

The corporate entity DRIED FOOD SG PTE. LTD. dates back to 2021. However, the business identity appears to have roots predating this incorporation. An older profile from 2016 described a business known as Dried Food SG / Buan Seng Boon Kee supplying similar products such as spices, beans, mushrooms, dried seafood, condiments, nuts, dried fruits, and health foods. That earlier profile identified Thomas as a representative and noted operations at Pasir Panjang Wholesale Centre.

It is important to distinguish between the DriedFoodSG brand identity and the legal entity incorporated in 2021. Publicly available sources do not definitively establish the exact corporate relationship between the older Buan Seng Boon Kee operation and the current company; therefore, they should not be automatically treated as legally identical entities without further documentation.

DriedFoodSG maintains a product portfolio that extends beyond simple dried fruits. The assortment includes:

• Dried fruits: Apricots, raisins, and other varieties.
• Nuts and seeds: Almonds and various snack nuts.
• Dried seafood: Assorted marine products.
• Dried mushrooms and fungi.
• Dried vegetables.
• Beans and legumes.
• Spices and cooking ingredients.
• Chinese cooking and soup ingredients.
• Herbal and dried medicinal ingredients.
• Crackers and snack foods.
• Organic products.
• Other shelf-stable grocery items. 2

Marketplace listings provide specific examples of the inventory, including dried apricots, raw almonds, dried lily bulbs, and golden raisins.

The company employs a hybrid business model combining B2C retail with traditional wholesale/grocery supply. Its location at Pasir Panjang Wholesale Centre places it within one of Singapore’s key food-trading hubs. While the registered SSIC activity focuses on wholesale grocery trading, the brand leverages online marketplaces to sell directly to individual consumers.

This positioning allows DriedFoodSG to function as a specialist dried-goods merchant with a large catalogue, bridging the gap between traditional food wholesaling and modern e-commerce.

DriedFoodSG sells its products through major Singapore e-commerce platforms, including Lazada. Listings on these platforms identify the seller as driedfoodsg and categorize products under the DriedFoodSG brand. The catalogue often features bulk quantities such as 250 g, 500 g, and 1 kg packs, reflecting the company’s wholesale-oriented heritage. 1

The brand also maintains its own web presence associated with the domain driedfoodsg.com, and directory listings connect this domain to the business’s contact details.

The breadth of DriedFoodSG’s product range caters to several distinct customer segments:

Household Consumers

Individuals purchasing pantry staples such as dried fruits, nuts, cooking ingredients, soup bases, and mushrooms for home use.

Traditional Chinese Cooking Enthusiasts

Customers requiring specialized ingredients like dried seafood, mushrooms, beans, dried vegetables, and herbal components essential for Chinese cuisine and traditional soups.

Snack Consumers

Shoppers looking for dried fruits, nuts, crackers, and mixed snack products.

Food-Service Businesses

Restaurants, hawkers, caterers, and provision shops may utilize the company’s wholesale capabilities. Historical profiles noted demand from various food-related groups purchasing ingredients for commercial cooking.

The name DriedFoodSG is highly descriptive, clearly communicating the core product category (DriedFood) and geographic origin (SG). This straightforward naming convention facilitates searchability and immediate consumer understanding, particularly in e-commerce environments.

Unlike stylized FMCG brands, DriedFoodSG positions itself closer to a specialist food merchant or trading brand. Its competitive advantage lies in offering a broad catalogue of ingredients and dried foods from a single source, rather than focusing on a single packaged product. In the Singapore market, this places the brand in a distinctive niche between traditional provision stores, Chinese grocery suppliers, specialty food merchants, and modern online retailers.

Historical materials associated with the business emphasized quality and freshness, particularly regarding nuts and dried fruits. The brand has also demonstrated flexibility in expanding its assortment based on customer demand.

An example cited in older reviews involved naturally dried apricots, which were darker in color due to the absence of sulfite compounds during drying. While this highlights a potential focus on natural processing methods, it is historical data and does not constitute a blanket guarantee that all current products are sulfite-free.

DriedFoodSG is centrally located at Pasir Panjang Wholesale Centre in Singapore.

Registered Address:
16 Wholesale Centre, #01-88
Pasir Panjang Wholesale Centre
Singapore 110016

Directory listings confirm this location is associated with both grocery retailing and online marketplace operations.

DriedFoodSG operates within a competitive sector that includes:

• Traditional dried-food shops
• Chinese grocery suppliers
• Nuts and dried-fruit specialists
• Wholesale food distributors
• Supermarkets
• Online grocery stores
• Marketplace sellers

The brand differentiates itself by providing access to a wide variety of specialist dried ingredients through a combined wholesale and retail channel. 3

1. DRIED FOOD SG PTE. LTD. (202125438N) – Singapore Company
2. DRIED FOOD SG PTE. LTD. – Profile, contacts and insights
3. DriedFoodSG