Mobi Garden was founded in 2003 by a team of engineers and outdoor enthusiasts who observed that equipment available in China at the time was often too heavy, expensive or designed primarily for Western environments. Their objective was to develop gear specifically suited to the diverse and demanding mountain conditions found within China.

Much of the company’s early product development drew inspiration from the Hengduan Mountains in southwestern China, one of Asia’s most rugged mountain systems. This region served as a testing ground for many products and remains central to the brand’s identity.1

The company’s first significant product was the Cold Mountain backpacking tent, engineered to improve ventilation, reduce weight and enhance stability compared to existing options in the Chinese market. Its commercial success helped establish Mobi Garden’s reputation among hikers and mountaineers.2

Over the subsequent two decades, the company expanded from a tent manufacturer into a comprehensive outdoor equipment brand with thousands of products covering nearly every aspect of camping and outdoor recreation.1

Mobi Garden manufactures equipment across numerous outdoor categories.

Tents

The brand is particularly known for its camping and backpacking tents, including:

• Cold Mountain series
• Kongar series
• Lightweight backpacking tents
• Family camping tents
• Four-season expedition tents
• Ultralight hiking shelters

Many models feature lightweight aluminium alloy poles, waterproof fabrics, wind resistance, ventilation systems and quick-setup designs.2

Sleeping Systems

The company produces a range of sleep systems comprising:

• Down sleeping bags
• Synthetic sleeping bags
• Self-inflating sleeping pads
• Foam sleeping mats
• Inflatable camping mattresses

These products span from summer camping models to equipment intended for alpine and winter use.2

Camping Furniture

Mobi Garden offers portable camping furniture aimed at recreational campers and overlanding enthusiasts, including:

• Folding chairs
• Camping tables
• Cots
• Storage organisers
• Portable kitchen systems1

Outdoor Accessories

Additional product lines include:

• Backpacks
• Cookware
• Lanterns
• Tent footprints
• Trekking accessories
• Camping storage solutions
• Outdoor clothing1

Mobi Garden promotes a design philosophy centred on combining professional outdoor performance with affordability. Rather than focusing exclusively on elite mountaineering, the company designs for a broad spectrum of users, including weekend campers, families, backpackers, long-distance hikers and professional climbers.

Product development emphasises lightweight construction, durability, practical field testing, cost-effectiveness and ease of use. The company states that products are tested in the Hengduan mountain region prior to release, utilising real outdoor conditions as part of the development process.2

The Cold Mountain tent is considered Mobi Garden’s flagship product. Introduced in 2003, it was designed to address common shortcomings in backpacking tents, specifically excessive weight, poor airflow and limited stability.

Since its launch, the series has undergone multiple generations of improvement regarding pole geometry, waterproof materials, weight reduction, interior space, wind resistance and ventilation. The company reports that hundreds of thousands of Cold Mountain tents have been sold worldwide.2

Originally focused on the domestic Chinese market, Mobi Garden gradually expanded internationally through online marketplaces, distributors and regional retailers. According to the company, its products are now available in more than 70 countries, serving both recreational campers and professional outdoor users.1

Mobi Garden has received several industry recognitions, including:

• Asia Outdoor Industry Silver Award
• ISPO Global Design Award (for a sleeping bag product)
• Consecutive recognition among leading outdoor brands in China
• TS100 Annual Camping Leadership Brand (2023)

These awards reflect acknowledgement of product design and innovation within the outdoor equipment sector.1

Mobi Garden promotes outdoor recreation as a means to reconnect with nature and improve well-being. Its messaging emphasises making professional outdoor gear more accessible, encouraging time outdoors, designing reliable products for challenging environments and balancing technical performance with everyday usability. The current slogan incorporates the concept of helping people “go out and come back better”, highlighting the personal benefits of outdoor experiences.2

Mobi Garden is generally positioned in the mid-range outdoor equipment market. Compared to premium international brands, it is known for offering competitive pricing, strong feature-to-price value, technical camping equipment, modern product design and a wide selection. This positioning has made it popular among budget-conscious campers as well as experienced hikers seeking capable equipment without premium pricing.2

Within China, Mobi Garden is widely recognised as an established outdoor brand. Internationally, it has gained attention through online retailers and outdoor communities for providing well-equipped tents and camping gear at accessible prices. Reviews frequently highlight the balance between performance and affordability, although user experiences vary depending on the specific product and intended application.2

• Backpacking tents
• Family camping tents
• Expedition tents
• Sleeping bags
• Sleeping pads
• Camping furniture
• Backpacks
• Outdoor apparel
• Camp kitchens
• Lighting
• Trekking accessories
• Camping storage
• Tent accessories
• Outdoor lifestyle products

• Founded: 2003
• Origin: China
• Industry: Outdoor recreation equipment
• Known for: Camping tents, especially the Cold Mountain series
• Core strengths: Lightweight engineering, affordability, field-tested designs and a broad product lineup for camping and hiking enthusiasts2

1. About Us – Mobigarden
2. About Us – Mobi Garden