Allpresan’s roots are closely tied to the development of foam cream as a skin-care format. According to the company, foam cream has been an area of Allpresan’s expertise since 1998. This concept was developed partly to address common issues with traditional creams: their greasy residue, which can be uncomfortable and particularly undesirable when applied to the feet 2.

Rather than positioning itself simply as another conventional moisturizing-cream brand, Allpresan built its identity around a specialized delivery system: skin-care ingredients incorporated into a lightweight foam.

Over time, the brand expanded from general foot care into more specialized areas, including skin care for people with diabetes, atopic dermatitis, psoriasis, very dry skin, and other sensitive-skin conditions.

The central idea behind Allpresan is that effective skin care extends beyond merely adding moisture to the skin. The brand places considerable emphasis on the skin barrier.

The skin barrier helps prevent excessive water loss and protects the skin from external influences. According to Allpresan, very dry skin can have gaps in its lipid structure, allowing moisture to escape more easily. Its products therefore combine moisturizing ingredients with skin-related, or biomimetic, lipids intended to support the skin barrier.

This approach underpins two closely connected technological concepts:

1. Allpresan Foam Cream Technology
2. Allpresan Skin Repair Technology

Foam Cream Technology

Foam is the most distinctive feature of Allpresan.

Traditional creams are generally emulsions that can leave an oily or greasy layer after application. Allpresan’s foam cream is designed to spread easily, provide high coverage, and absorb rapidly while minimizing that greasy feeling. The company also describes the foam as creating a breathable protective mesh on the skin 1.

The company highlights several advantages:

• Rapid absorption
• No unpleasant greasy film
• High coverage from a relatively small quantity
• Easy and even application
• Suitability for foot care
• Ability to put clothing on shortly after application
• A breathable protective layer

The formulation is dispensed from a pressurized container. Allpresan explains that the bottle contains an emulsion and propellant components; shaking and holding the container upright allows the formulation to emerge as foam.

Skin Repair Technology

Allpresan’s second major technological concept is its Skin Repair Technology.

The idea is to use lipids with structural properties similar to those naturally present in the skin. According to the company, these biomimetic lipids can arrange themselves within the skin’s lipid matrix and help fill gaps in an impaired skin barrier.

This approach is particularly important for products intended for:

• Very dry skin
• Rough or flaky skin
• Sensitive skin
• Compromised skin barriers
• Diabetic skin
• Atopic skin
• Other conditions associated with impaired skin-barrier function

Allpresan states that its product development involves collaboration with podiatrists, diabetologists, and dermatologists, and that products undergo safety evaluation before release.

1. Allpresan Pedicare

Allpresan Pedicare is essentially the brand’s classic foot-care range.

It is aimed at sensitive to very dry feet and nails, with products addressing both everyday maintenance and specific foot problems. The range includes products for areas such as dry skin, calluses, cracks, sweating feet, and fungal-prone feet 3.

The range is particularly relevant to people who want professional-style foot care without the heavy texture associated with conventional foot creams.

Typical applications include:

• Dry feet
• Rough skin
• Callused skin
• Cracked heels
• Sensitive feet
• Sweaty feet
• Nail care
• Foot hygiene

2. Allpresan Diabetic

The Allpresan Diabetic range is one of the brand’s most distinctive specialist categories.

It is formulated specifically for the skin-care needs associated with diabetes mellitus, particularly very dry, chapped, and vulnerable skin on the feet.

One example is Allpresan Diabetic Intensive, a foam cream containing ingredients including urea and panthenol. The company states that it is intended to provide intensive hydration, support restoration of the skin barrier, and relieve problems such as itching and callused skin.

The range has also expanded into formulations incorporating:

• Urea
• Biomimetic lipids
• Glycerin
• Microsilver
• Panthenol

For example, Allpresan’s Diabetic Microsilver + Repair product combines biomimetic lipids, urea, and microsilver for very dry to scaly skin.

Products intended for diabetic skin care should not automatically be interpreted as treatments for diabetes or diabetic complications. They are skin-care products intended to support the condition of vulnerable skin.

3. Allpresan Derma med

Allpresan Derma med extends the brand from primarily foot care into broader dermatological skin care.

The range targets dry, sensitive, and flaky skin and includes products designed for particular skin conditions.

Examples include:

• Hydro Intensive Care — intensive care for dry skin, with biomimetic lipids, panthenol, and 8% urea.
• Atopix Intensive Care — skin care for atopic dermatitis in conjunction with therapy.
• Psoriatix Intensive Care — skin care for psoriasis, including products containing biomimetic lipids, glycerin, and niacinamide.

This product line illustrates how Allpresan has evolved from a specialist foot-care brand into a broader medical skin-care brand.

Allpresan formulations vary considerably between products, so there is no single “Allpresan formula.” However, ingredients frequently associated with the brand’s specialist products include:

• Urea — commonly used to increase hydration and soften dry, thickened skin.
• Panthenol — used for skin conditioning and soothing.
• Glycerin — a humectant that helps attract and retain water.
• Biomimetic lipids — intended to resemble components of the skin’s natural lipid barrier.
• Allantoin — used in some formulations for skin conditioning.
• Niacinamide — present in certain Derma med products.
• Microsilver — included in selected diabetic formulations.

Exact ingredients depend on the individual product, and Allpresan notes that formulations can change, so the packaging should be considered the definitive source for the current ingredient list.

Allpresan’s main point of differentiation is not simply the ingredients. Many competing dermatological brands also use urea, panthenol, glycerin, and similar ingredients.

The more distinctive proposition is the combination of:

Foam format + high coverage + rapid absorption + barrier-focused formulation.

This is especially relevant for feet.

A conventional foot cream may leave an oily surface. Allpresan’s foam format is intended to provide intensive care without that same greasy sensation. The company argues that this can be particularly advantageous because a greasy layer on the soles of the feet can potentially increase the risk of slipping.

Allpresan occupies a position between cosmetic skin care and professional/medical skin care.

The brand emphasizes cooperation with medical and foot-care professionals, including dermatologists, diabetologists, and podiatrists. Its product portfolio includes both everyday skin-care products and products positioned for specific medical skin-care contexts.

This gives Allpresan a stronger professional orientation than a typical mass-market body lotion brand.

Its products are particularly relevant to:

• Podiatrists
• Foot-care specialists
• Pharmacies
• Dermatology-related skin care
• Diabetes-related foot care
• People with chronically dry skin

A useful way to understand Allpresan’s positioning is:

Allpresan is a specialist German skin-care brand built around foam-based formulations and skin-barrier science, with a particularly strong focus on professional foot care and vulnerable skin.

It is therefore closer to a dermatological/medical skin-care brand than to a conventional beauty brand.

Its communication tends to emphasize:

Skin health → skin barrier → specialized formulation → professional care → practical everyday use.

Allpresan maintains a research-oriented positioning. The company says product development can take several months or even years, involving formulation work, testing, and preparation of a product safety report.

The company also publishes information about studies and testing of its products. It cites research concerning moisturizing effects, skin-barrier improvement, and specific foot-care applications.

That research orientation is important to the brand because Allpresan differentiates itself through formulation technology and measurable skin-care effects, rather than simply fragrance, packaging, or cosmetic appearance.

The current Allpresan website identifies neubourg skin care GmbH as the company behind the brand. The company’s registered address is in Greven, Germany, and the website lists Stefan Lang as authorized management.

The Allpresan trademark portfolio is broader than a single product family: the company’s website states that brands marked with ® are registered trademarks of neubourg skin care GmbH, Guderma GmbH, and Sixtus GmbH.

Allpresan primarily targets people who need more specialized skin care than a standard body lotion can provide.

Its core audiences include:

• Adults with very dry skin
• People with sensitive skin
• People experiencing rough or cracked feet
• People with calluses
• People with diabetes who require specialized foot skin care
• People with atopic or psoriasis-prone skin
• Customers seeking professional foot-care products
• Podiatrists and other foot-care professionals
• Pharmacy customers looking for specialist skin care

From a brand perspective, its major strengths are:

• Strong specialization — particularly in foot care.
• Distinctive product format — foam cream is much more recognizable than another conventional cream.
• Professional positioning — collaboration with dermatological and foot-care professionals.
• Barrier-care philosophy — the brand has a clear scientific narrative around skin-barrier repair.
• Specialized diabetic range — gives the brand credibility in an important medical skin-care niche.
• Broadening portfolio — the Derma med line allows the brand to address conditions beyond feet.
• Practical sensory experience — fast absorption and low-grease feel are central selling points.

Allpresan is a German specialist skin-care brand best known for its foam cream technology, professional foot-care products, and barrier-focused formulations for dry, sensitive, and medically vulnerable skin, including dedicated ranges for diabetic and dermatological skin care.

Simple Brand Hierarchy

ALLPRESAN
│
├── Pedicare
│ ├── Sensitive / dry feet
│ ├── Callused & cracked skin
│ ├── Sweating feet
│ ├── Nail care
│ └── Other foot-care needs
│
├── Diabetic
│ ├── Very dry diabetic skin
│ ├── Barrier repair
│ ├── Urea formulations
│ └── Microsilver formulations
│
└── Derma med
├── Hydro
├── Atopix
└── Psoriatix

Overall, Allpresan’s identity is built around one central idea: sophisticated skin-barrier care delivered in a lightweight foam rather than a conventional cream. Its strongest area remains professional and specialized foot care, while its Derma med portfolio shows the brand’s broader ambition in medical skin care.

1. Why foam cream
2. Official Allpresan website
3. Allpresan — Product overview