PediaSure is a pediatric nutritional supplement brand developed and marketed by Abbott Nutrition, the nutrition division of Abbott. The products are formulated to provide complete and balanced nutrition for children, specifically targeting those who may not be meeting their daily nutritional requirements through regular meals alone. Since its introduction, PediaSure has established itself as one of the most recognized children’s nutrition brands globally, with significant presence in markets across Asia, including Singapore.

• Brand: PediaSure
• Company: Abbott Nutrition (Abbott)
• Industry: Pediatric nutrition
• Product Type: Oral nutritional supplements
• Founded: 1988 (United States)
• Headquarters (Parent Company): Abbott, Illinois, United States
• Target Age Group: Generally children aged 1–13 years, depending on the specific product variant and local market regulations.

Abbott Nutrition launched PediaSure in 1988 to address the needs of children requiring additional calories, protein, vitamins, and minerals for healthy growth and development. The initial formulations were designed for children experiencing poor growth, selective eating habits, recovery from illness, or heightened nutritional demands.

Over time, Abbott expanded the PediaSure portfolio to include specialized formulations tailored to various age groups and specific nutritional needs. Today, the brand offers products in multiple formats, including powders, ready-to-drink shakes, and clinical formulas available in international markets.1

PediaSure is intended to help support:

• Healthy physical growth
• Weight gain in children at nutritional risk
• Bone and muscle development
• Brain development
• Immune system support
• Recovery from illness or surgery
• Filling nutritional gaps caused by picky eating or inadequate food intake

It is generally used as a nutritional supplement rather than a replacement for a balanced diet, unless specifically recommended by a healthcare professional.2

While specific formulations vary by country, most PediaSure products contain:

• High-quality protein
• Carbohydrates
• Healthy fats
• Dietary fiber (in selected products)
• Calcium
• Vitamin D
• Iron
• Zinc
• Magnesium
• Phosphorus
• Vitamins A, B-complex, C, E, and K
• Essential fatty acids, with some variants including DHA and other nutrients to support cognitive and physical development.3

The PediaSure portfolio differs by region but commonly includes:

• PediaSure Grow & Gain – Daily nutritional supplement for children with growth concerns.
• PediaSure Complete – Complete balanced nutrition for everyday use.
• PediaSure Protein – Higher-protein formulation to support muscle growth and development.
• PediaSure 1.5 Cal – Higher-calorie product for children with increased energy needs or fluid restrictions, often used under medical supervision.1
• PediaSure Powder – Powdered formula mixed with water or milk.
• PediaSure Ready-to-Drink – Pre-mixed nutritional shakes.
• Regional products such as PediaSure Gold, PediaSure Plus, and PediaSure 10+, which are available in selected countries including the Philippines.4

Abbott states that PediaSure products are supported by decades of clinical research and are designed for children who are undernourished or at nutritional risk. The company reports that certain formulations have been studied for their ability to support healthy growth when used alongside dietary counseling in appropriate populations.5

Healthcare professionals generally recommend that nutritional supplements such as PediaSure be used when clinically appropriate rather than routinely for all healthy children.

PediaSure is marketed in many countries, including:

• United States
• Canada
• Mexico
• United Kingdom
• India
• China
• Singapore
• Malaysia
• Philippines
• Thailand
• Vietnam
• Indonesia
• Australia
• Saudi Arabia
• United Arab Emirates

Availability, formulations, flavors, and nutritional profiles vary by market.

Depending on the country, PediaSure products may be available in flavors such as:

• Vanilla
• Chocolate
• Strawberry
• Honey
• Banana
• Cookies & Cream

Regional markets may offer additional flavors.

PediaSure is commonly recommended for children who:

• Are picky eaters
• Have poor appetite
• Are underweight or at nutritional risk
• Need additional calories during recovery from illness
• Have increased nutritional needs as determined by healthcare professionals

It is not intended to replace a healthy diet for children who are growing normally without nutritional concerns.

Abbott describes PediaSure as one of its flagship pediatric nutrition brands. In the United States, Abbott states that PediaSure is the No. 1 pediatrician-recommended brand of nutritional drinks for children.

PediaSure marketing has focused on themes such as:

• Supporting healthy growth
• Helping picky eaters
• Complete and balanced nutrition
• Clinically studied formulations
• Backing from nutritional science

Advertising often features parents seeking nutritional support for children who are not eating enough or are falling behind expected growth patterns.

PediaSure is part of Abbott’s nutrition portfolio, which also includes brands such as:

• Similac (infant formula)
• Ensure (adult nutrition)
• Pedialyte (oral rehydration)
• Glucerna (nutrition for people with diabetes)
• Nepro (nutrition for people on dialysis)

For product information and regional availability:

PediaSure – Abbott Nutrition

1. PediaSure® 1.5 Cal
2. PediaSure® – Abbott Family
3. PediaSure® Protein
4. About Abbott’s Commitment | PediaSure Plus® Philippines
5. Abbott Labs must face lawsuit over PediaSure children’s growth claims