XIYUANJI is a consumer brand originating from China, with its publicly documented business activities centered on ceramic, porcelain, glassware, tea ware, and decorative home products. The brand is associated with Xiamen Xiyuanji Cultural Communication Co., Ltd., a company based in Fujian Province, China. Records indicate that the brand began commercial use of its name in the United States in October 2023, subsequently expanding its trademark protection.

While some online listings describe products as “Xiyuanji” fashion or Hanfu items, the strongest verifiable evidence identifies XIYUANJI primarily with housewares, ceramics, porcelain, tea ware, and decorative objects. Consequently, it is not classified as an established fashion or Hanfu label without additional primary-source evidence.

The first U.S. application for XIYUANJI was filed on December 7, 2023, and registered on December 3, 2024.

The brand is written in Latin characters as XIYUANJI. Its original Chinese characters are not clearly identified in available U.S. trademark documentation. The registration describes the logo as the word “XIYUANJI” with three Chinese characters above it, stating that those characters transliterate to “XI YUAN JI” but have no meaning in a foreign language for trademark purposes.

This distinction is significant because several different Chinese expressions could potentially be romanized as Xiyuanji. Assigning a particular Chinese-language meaning to the brand would be speculative without an official source from the company.

The trademark owner is Xiamen Xiyuanji Cultural Communication Co., Ltd. The company is identified in U.S. trademark records as the original applicant and registrant, with an address in Fujian Province, China, and more specifically Xiamen in some records. 1

The corporate name translates roughly as “Xiamen Xiyuanji Cultural Communication Co., Ltd.”, suggesting that the company’s legal identity is broader than simply a retail brand. However, publicly accessible information does not currently provide sufficient reliable evidence to construct a conventional corporate history—such as founders, founding capital, employee count, annual revenue, manufacturing facilities, or parent company details.

The clearest picture of XIYUANJI comes from its trademark portfolio. Its 2023 U.S. trademark registration covers:

• Beverageware
• Bowls
• Mugs
• Vases
• Dishers
• Plates and saucers
• Shot glasses
• Ceramic and porcelain statues
• Tea sets
• Porcelain works of art
• Glass, crystal, earthenware, and terra-cotta decorative objects

XIYUANJI appears to occupy a space between functional tableware, tea culture, ceramics, and decorative homeware.

A second U.S. trademark application filed in July 2025 expands the specified product range considerably. It covers:

• Beverageware
• Carafes
• Cups
• Dishware
• Drinking vessels
• Food/beverage insulated containers
• Kettles
• Mugs
• Non-electric coffee makers
• Non-electric cookware
• Pots and pans
• Tea pots
• Tea sets
• Vases
• Decorative centerpieces made from porcelain, ceramic, glass, crystal, terra cotta, and earthenware 2

This expansion suggests an attempt to build XIYUANJI as a broader lifestyle/homeware brand rather than a single-product ceramics label.

One of the strongest themes visible in XIYUANJI’s product portfolio is tea culture. Both the original registered trademark and the subsequent application specifically include tea sets, while the newer application includes tea pots and related beverageware. 2

Third-party marketplace listings also show products marketed as tea sets, ceramic cups, tea accessories, vases, and decorative gift sets under the XIYUANJI name. 3

This makes it reasonable to characterize the brand’s product universe as having a strong connection to the Chinese tea-and-home-lifestyle aesthetic, although this observation is distinct from a claim that XIYUANJI officially defines itself as a “Chinese tea culture brand,” as no authoritative source explicitly states this definition.

Based on products publicly associated with the name, XIYUANJI appears to emphasize traditional Chinese-inspired aesthetics combined with contemporary home decoration and functional tableware.

Marketplace listings show products such as:

• Ceramic vases
• Tea cups
• Tea sets
• Decorative objects
• Gift boxes
• Ashtrays
• Tea accessories
• Ceramic ornaments 3

The product assortment appears aimed at utility as well as display, gifting, and interior decoration. This is consistent with the wording in its 2025 U.S. trademark application, which explicitly includes decorative centerpieces and artistic objects alongside ordinary kitchenware. 2

2023: First U.S. Application

On December 7, 2023, Xiamen Xiyuanji Cultural Communication Co., Ltd. filed its first U.S. trademark application for XIYUANJI, Serial No. 98302759. The application proceeded through examination and publication.

2024: Registration and SEAWINGEE

The mark was registered on December 3, 2024, as U.S. Registration No. 7,584,927. The registration covers Class 21 goods, particularly ceramics, porcelain, glassware, beverageware, and tea-related products.

In May 2024, the same company filed for SEAWINGEE. That trademark was registered in February 2025 and covers another extensive range of household and ceramic products, including pots, glassware, ceramic sculptures, vases, bowls, plates, tea sets, and vacuum bottles. This context indicates that Xiamen Xiyuanji Cultural Communication Co., Ltd. operates or develops multiple consumer brands within the homeware/ceramics space.

2025–2026: Expanded Protection

On July 4, 2025, the company filed another XIYUANJI application, Serial No. 99267641, covering an expanded selection of housewares. 2 The application reached Notice of Allowance status on February 17, 2026. The record indicates that a Statement of Use was required, with an August 17, 2026 deadline. 4

As of August 2026, the original XIYUANJI U.S. registration is established, while the newer, broader application is at a later stage.

XIYUANJI has appeared on international online marketplaces. For example, POIZON has a dedicated XIYUANJI brand page displaying products including ceramic vases, tea-related products, decorative objects, and gift sets. 3

There are also Vietnamese marketplace aggregations that use the name XIYUANJI for products described as Hanfu. 1 However, this evidence is weaker for determining the brand’s official identity and may represent marketplace cataloging, reseller activity, or product-name usage rather than an independently verified XIYUANJI fashion division.

Therefore, the safest description is that XIYUANJI has an online international retail footprint, with the strongest documented product identity being homeware/ceramics.

XIYUANJI belongs to a broader contemporary Chinese consumer trend in which traditional cultural aesthetics are translated into modern lifestyle products. Its documented assortment combines traditional elements like tea ware, porcelain, ceramic vessels, and Chinese-style artistic motifs with modern elements like gift sets, lifestyle accessories, and contemporary home decoration.

From available product listings, XIYUANJI targets several overlapping consumer occasions:

• Everyday use: Cups, mugs, bowls, beverageware, and other household objects.
• Tea drinking: Tea sets, tea pots, cups, and related accessories.
• Home decoration: Vases, ceramic sculptures, decorative centerpieces, and ornaments.
• Gifting: Packaged tea sets, ceramic sets, and decorative gift boxes are prominently represented in marketplace listings. 3

This creates a positioning focused on “home + tea + gifting”.

Despite its relatively low public profile, several aspects of the brand are notable:

1. Young Documented Brand: Its first documented U.S. commercial-use date is October 20, 2023, making the currently documented brand history quite recent.
2. Expanding Product Definition: The 2023 registration was broad, but the 2025 application adds cookware, kettles, carafes, insulated containers, and additional household goods, suggesting an attempt to develop a full home/lifestyle ecosystem. 2
3. Multi-Brand Strategy: The same Xiamen company owns both XIYUANJI and SEAWINGEE trademarks in the houseware/ceramics category. 2
4. International Trademark Strategy: The company has actively pursued U.S. trademark protection rather than relying solely on domestic Chinese sales. The 2024 registration and subsequent 2025 application indicate an effort to secure the XIYUANJI name for international commerce.

Public sources do not reliably verify the following details about XIYUANJI:

• Exact founding date of the company
• Founder or founders
• Annual revenue
• Number of employees
• Official manufacturing locations
• Whether XIYUANJI manufactures its own ceramics or uses third-party factories
• Official flagship stores or global store count
• Official brand slogan
• Creative director
• Celebrity collaborations
• Major awards
• Exact Chinese-language brand name
• Official claim that XIYUANJI is a Hanfu/fashion brand

These omissions are important because some marketplace pages contain product descriptions that could lead to an exaggerated picture of the brand.

2023

• XIYUANJI begins documented U.S. commercial use on October 20.
• First U.S. trademark application filed December 7.

2024

• XIYUANJI U.S. trademark progresses through examination.
• Registration No. 7,584,927 issued December 3.
• Xiamen Xiyuanji Cultural Communication Co., Ltd. files the SEAWINGEE trademark in May.

2025

• SEAWINGEE becomes registered in February.
• A second XIYUANJI U.S. trademark application is filed July 4, covering a broader range of homeware. 2

2026

• The second XIYUANJI application receives a Notice of Allowance on February 17.
• The trademark record indicates a Statement of Use deadline of August 17, 2026. 4

XIYUANJI is best described, based on currently verifiable evidence, as an emerging Chinese lifestyle/homeware brand associated with Xiamen Xiyuanji Cultural Communication Co., Ltd., with a particular emphasis on ceramics, porcelain, tea ware, beverageware, and decorative home objects.

Its identity sits at the intersection of Chinese-inspired tea culture, ceramics, home decoration, and gift-oriented lifestyle products. The company has shown signs of international ambitions through U.S. trademark registrations and applications. The brand is less publicly documented than major Chinese lifestyle brands, so definitive claims about its founding story, designers, and philosophy require additional primary sources. The strongest evidence available today comes from trademark records and international marketplace listings rather than a detailed official corporate profile.

1. Mua Xiyuanji Original Hanfu của phụ nữ Áo khoác do nhà Minh sản xuất Váy vuông Cổ tay ng giá rẻ nhất
2. XIYUANJI Trademark Application of Xiamen Xiyuanji Cultural Communication Co., Ltd – Serial Number 99267641 :: Justia…
3. 감별 후 발송 | XIYUANJI 정품 판매 – POIZON
4. XIYUANJI Trademark (USPTO Serial 99267641)